Rainbow Display Systems was established in 1988 in Melbourne Australia and is the largest manufacturer and seller to the end-user and reseller markets in Australia.

Rainbow Display Systems has offices in Melbourne and Sydney and distributors Australia wide.

In 1992, Rainbow Display Systems sold its first products overseas. Today, Rainbow Display Systems sells its products across all 6 continents.

Rainbow has central distribution warehouses in Melbourne and Sydney Australia, Paradubice Czech Republic to service the EU and other European countries and Dubai UAE to service the Middle East.

In 2005, Rainbow Display Systems opened its China operations to service customers who wished to purchase Rainbow products in bulk direct from China.

In 2006, Rainbow Display Systems started to produce the world's largest rolla displays - 2400mm, 2700mm and 3200mm wide.